Winning the Hardware Software Game book Winning the Hardware-Software Game

Using Game Theory to Optimize the Pace of New Technology Adoption

Innovators of new technology systems requiring users to combine both hardware and software components often face delays in adoption of their new systems.  Users will not buy the hardware until enough software or content is available, while at the same time software providers will not provide content until enough users have adopted the new system.  This book examines the dynamics of this adoption process and provides methods for optimizing the pace of adoption of new technology systems.     Read more...

Intellectual Capital is

“...the study of the roots of a company's value...”


-- Leif Edvinsson &
Michael S. Malone

Why is network anatomy so important to characterize? Because structure always affects function.

– Steven H. Strogatz

Networks that seek commercial success must develop and maintain the ability not only to change in the face of highly competitive environments, they must also be able to adapt in ways that influence that environment.

– Robert Rycroft

“Everyday inventors don’t let themselves be limited like the rest of us do. They open their minds to the possibilities.”

– Rini Paiva, US National Inventors Hall of Fame

Yet the secret of evolution is the continual emergence of complexity. Simplicity brings a spareness, a grit; it cuts the fat. Yet complexity makes organisms like us possible in the first place.

– W. Brian Arthur

Natural selection may explain the survival of the fittest, but it can not explain the arrival of the fittest.

– Hugo De Vries

Intellectual Capital (IC)

tree"Perhaps the best way to appreciate the role of IC is metaphorical. If we picture a company as a living organism, say a tree, then what is described in organization charts, annual reports, quarterly statements, company brochures, and other documents is the trunk, branches, and leaves. The smart investor scrutinizes this tree in search of ripe fruit to harvest.

But to assume that this is the entire tree because it represents everything immediately visible is obviously a mistake. Half the mass or more of that tree is underground in the root system. And whereas the flavor of the fruit and the color of the leaves provide evidence of how healthy that tree is right now, understanding what is going on in the roots is a far more effective way to learn how healthy that tree will be in the years to come. The rot or parasite just now appearing thirty feet underground may well kill that tree that today looks in the prime of its health.

That is what makes IC—the study of the roots of a company's value, the measurement of the hidden dynamic factors that underlie the visible company of buildings and products—so valuable."

-- Leif Edvinsson and Michael S. Malone, Intellectual Capital: Realizing Your Company's True Value by Finding Its Hidden Brainpower . Harper Business, New York, NY,, pp.10-11.