Winning the Hardware-Software Game
Using Game Theory to Optimize the Pace of New Technology Adoption
Innovators of new technology systems requiring users to combine both hardware and software components often face delays in adoption of their new systems. Users will not buy the hardware until enough software or content is available, while at the same time software providers will not provide content until enough users have adopted the new system. This book examines the dynamics of this adoption process and provides methods for optimizing the pace of adoption of new technology systems. Read more...
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- Written by Ruth Fisher
This is a presentation I’m preparing for “Tech Startup Conference: Artificial Intelligence” being held on September 26, 2017.
1. Issues Covered
- Adoption of New Technology Systems: What does it take for new technologies to become successfully adopted in the marketplace? Why do some technologies become adopted while others do not?
- Value Creation: How do the components of the system combine to create value for the different players? Can the environment be changed so that the system will create more value?
- Value Extraction: How much value does each player extract? In particular, are players extracting as much value from the system as they can?
Read more: Overview of Technology System Dynamics
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