In Bookstores now, Dr. Fisher's new book:

Winning the Hardware-Software Game

Using Game Theory to Optimize the Pace of New Technology Adoption

Innovators of new technology systems requiring users to combine both hardware and software components often face delays in adoption of their new systems.  Users will not buy the hardware until enough software or content is available, while at the same time software providers will not provide content until enough users have adopted the new system.  This book examines the dynamics of this adoption process and provides methods for optimizing the pace of adoption of new technology systems.     Read more...

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Understanding Cap and Trade through Example, Part 3

Give All Permits to Polluters Plan Auction All Permits to Polluters Plan Other Emissions Allocation Plans and Conclusions   A Comparison of Proposed Initial Allocation Schemes My previous blog entry, Understanding Cap and Trade through Ex...

Blog | Ruth Fisher | 18-Jan-2010

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Understanding Cap and Trade through Example, Part 2

Proportional Reduction Scenario Equal Reduction Scenario Minimum Cost Reduction Scenario Discussion of Alternative Reduction Scenarios   Alternative Emissions Reduction Scenarios My previous blog entry, Understanding Cap and Trade through Example, Part 1, described how CO2 emissions ...

Blog | Ruth Fisher | 17-Jan-2010

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Understanding Cap and Trade through Example, Part 1

Emissions Calculation Example Emissions Reduction Example   A recent article in the NYT, “California Panel Considers Money From Climate Rules” by Jesse McKinley, describes different tactics for California’s implementation of a cap and ...

Blog | Ruth Fisher | 16-Jan-2010

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Should Government "Encourage" Less Salt in Prepared Foods?

Is There a Market Failure in the Market for Prepared Foods? Is There a Costs vs. Benefits Rationale for Government Intervention?   A recent article in the NYT, “Citing Hazard, New York Says ...

Blog | Ruth Fisher | 13-Jan-2010

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Two Common Analysis Fatal Flaws

Information Sets Faulty Sampling   A recent article in the NYT, “Weighing Medical Costs of End-of-Life Care” by Reed Abelson, uses the cases of two hospitals, UCLA and the May Clinic, to discuss ...

Blog | Ruth Fisher | 02-Jan-2010

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Should Teachers Be Allowed to Keep the Money They Earn from Selling Lesson Plans Online?

Who Owns the IP Created by Employees? The Teacher Exception Are Students Better or Worse Off?   A recent article in the NYT, “Selling Lessons Online Raises Cash and Questions” by Winnie Hu, describes ...

Blog | Ruth Fisher | 17-Nov-2009

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The EPA Values Your Life 15 Times More Than the Markets Do

A recent article in the NYT, “Fossil Fuels’ Hidden Cost Is in Billions, Study Says” by Matthew L. Wald, described a study that Congress ordered to be conducted “to measure ...

Blog | Ruth Fisher | 25-Oct-2009

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The Value of More vs. Better Options

A Very Brief History of the Evolution of Choice The recently awarded prize by Netflix for coming up with a more accurate prediction algorithm has been on my mind lately. To ...

Blog | Ruth Fisher | 19-Oct-2009

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Always do right.  This will gratify some people and astonish the rest.

-- Mark Twain

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Creating Capital Markets for Patents PDF Print E-mail
Written by Ruth Fisher   
Friday, 05 March 2010 16:56

Myhrvold’s Business Model

Historical Trends in Industry Funding for R&D and Patenting

Will Myhrvold’s Model Work?

 

In recent articles in both the NYT and the Harvard Business Review, Nathan Myhrvold, former CTO of Microsoft and current Founder of Intellectual Ventures (IV), defended his company against being labeled a “patent troll” and described the actual intent of IV:

What weʼre really trying to do is create a capital market for inventions akin to the venture capital market that supports start-ups and the private equity market that revitalizes inefficient companies. Our goal is to make applied research a profitable activity that attracts vastly more private investment than it does today so that the number of inventions generated soars…

I believe that invention is set to become the next software: a high-value asset that will serve as the foundation for new business models, liquid markets, and investment strategies…  like software, the business of invention would function better if it were separated from manufacturing and developed on its own by a strong capital market that funded and monetized inventions…

A functioning invention capital market and industry can enable inventors around the globe to create hundreds of thousands more inventions each year than are being made today. Sure, some of those inventions will be silly or useless. But what matters is the top 1% that will make our lives vastly richer and better. Create an invention capital market, nurture an invention capital industry, and the resulting virtuous cycle will surely transform the world.

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Playing the e-Book Game PDF Print E-mail
Written by Ruth Fisher   
Saturday, 13 February 2010 10:25

The e-Book Pricing Battle

The following is a brief history of the e-book pricing battle that has been taking place. The passage quotes heavily from three articles:

“Publishers, Amazon in Flux in e-Book Pricing Fray” by Phil Wahba and Alexandria Sage, Reuters  

“Amazon Looking Foolish in e-Book Flap” by Therese Poletti, MarketWatch

“Cost of an E-Book Will Be Going Up” by Motoko Rich and Brad Stone, NYT

Being first to market, Amazon established a $9.99 e-book pricing model.

Amazon was first on the market with an electronic book (e-book) reader (e-reader), the Kindle.  Being first to market and having a large market presence together provided Amazon with enough leverage vis-à-vis publishers as to be able to establish a low, fixed sales price of $9.99 for all sales of e-books to Kindle users. This single, low, fixed price for all books is analogous to Steve Job’s iTunes music store pricing model, which initially sold all songs for 99 cents each.

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Playing the Retail Game PDF Print E-mail
Written by Ruth Fisher   
Tuesday, 09 February 2010 09:02

A recent article in the NYT, "The Fight Over Who Sets Prices at the Online Mall" by Brad Stone, discusses that battle between manufacturers, who want retailers to abide by price floors, and retailers, who want the freedom to set prices as low as they please:

Wary of the Internet’s tendency to relentlessly drive down prices, major brands and manufacturers — and now, book publishers — are striking back, deploying a variety of tactics and tools to control how their products are presented and priced online…

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Has the Time for Electric Cars Finally Come? PDF Print E-mail
Written by Ruth Fisher   
Wednesday, 27 January 2010 13:05

A recent article in the NYT, “Sites to Refuel Electric Cars Gain a Big Dose of Funds” by Nelson D. Schwartz, described the latest development in the evolution of the market for electric cars:

Better Place, the closely watched start-up that hopes to create vast networks of charge spots to power electric cars, is set to receive a vote of confidence on Monday, in the form of $350 million in new venture capital.  Although Better Place will most likely require billions more in financing, this investment is an important step for the company...

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